If you’re someone who’s passionate about health and fitness whilst being able to make a difference in other people’s lives and make a good income for yourself, then personal training is definitely a good career path to consider.
As great as it is, though, it’s also a very time intensive career that requires you to work one to one with your clients, so this means that when you’re not working, you’re not going to be earning money, and it also means that you’re basically going to be limiting your income because there are only so many hours in the day and only so many clients you can work with in a day.
You might already be fully booked, which means you have little time for yourself – and this is a common issue when you’re working in a way where you’re trading hours for dollars, so how do you overcome this whilst still doing what you love?
In this post, we’re going to share with you some ways you can create different income streams so that you can boost your income as a personal trainer without burning yourself out by having to work more.
Increase your prices:
One of the best ways to boost your income when you’re offering direct services is to increase your prices. All business owners should really be looking to increase their prices by at least 10% every 3-6 months, so if you haven’t done this yet, then you need to look into your current prices and start increasing. There’s nothing bad about increasing your prices if you’re offering something of value and that people get results from, and if they take issue with it, then perhaps they’re not the best clients for you, anyway and they can leave to make room for the people who truly appreciate your value and are willing to pay for it.
Offer group sessions:
Although personal training is typically offered, as implied – on a personal level, there’s nothing to say you can’t bring your skills to a group of people who may not be able to afford one to one attention right now, but who could hugely benefit from your knowledge. Also, it’s important to remember that some people will feel more motivated when working in a group.
Create a digital product:
Digital products are a great way to add to your income, and the great thing about them is once they’re created, you can sell them over and over without any further work, so they essentially become passive income. You could create a low-medium cost product that could be a lead in to your personal training, or even as an add on that people can work through at their own pace. For example, maybe someone is looking to become one of the next Fitness models on instagram and would find a course around this really helpful.
Create a premium blog vlog:
If you’re not quite ready to create a digital product, then you could still reach a wider audience and make some additional income from doing things like starting a premium blog or vlog series where you share tips with people and give them bite-sized versions of your personal training that they can pay for.